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Home » Featured, News

P.S. Sony says “Thanks!”

Submitted by on Thursday, 6 August 20092 Comments

sony_logoA recently discovered patent filing by Sony (#77794416 if you want to look it up) for a new service called “P.S. Thanks” has got tongues wagging as to just what the PS3 manufacturer has in store for its loyal consumer-base.

Trademarking an “incentive rewards program geared toward quantifying, identifying and motivating top consumer base with the goal of promotion and sale of video game hardware and software”, there’s a few different theories doing the rounds including the possibility that Sony may gift certain consumers who drop a lot of coin on Sony’s products with some free wares. It’s your typical “buy more, get more” set up.

Commenting to IGN, SCEA have divulged a little more about the new scheme other than just a sterile patent submission:

“As you know, we have a long history of creating unique loyalty programs such as PlayStation Underground which started with the original PlayStation and has evolved into the Gamer Advisory Panel (GAP). We continue to look for ways to expand this program and simply are evaluating new naming conventions for this evolution.”

New naming convention or something akin to Nintendo’s “Club” program? Both GAP and PSU were successful — albeit limited — endeavours so we can only assume the “P.S. Thanks” concept will extend these previous loyalty programs and reward Sony’s die-hard zealots even more. At least, we hope it does.