Sony make an impact in Birmingham Bullring centre, England
But they are now taking over the UK with a tour across the country in several massive shopping centres.
This week they can be seen at Birmingham Bullring shopping centre to promote their up-and-coming games and current media features for the PS3.
The huge booth is open for the public to explore the PlayStation universe with hands-on with unreleased games such as God of War III and Heavy Rain.
Additionally they are showing off BBC iPlayer and VidZone – two top video streaming features for the PS3!
This is certainly a good way to educate the public about the benefits of the PlayStation 3 over the competition such as Blu-ray, free online and the best exclusives for this year.
So if you happen to be around the area this week, remember to give them a visit and tell them that PS3 Attitude sent you there!
They will also be touring around other venues in the UK, which are Manchester Arndale between the 14th and 22nd of November, Gateshead Metro Centre between the 25th of November and 2nd of December, and finally at London Westfield between the 5th and 13th of December.