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E3 13; New Ubisoft racer The Crew heading to PS4

Submitted by on Wednesday, 12 June 2013No Comment

the crew logo 600x300 E3 13; New Ubisoft racer The Crew heading to PS4Another big announcement during Ubisoft’s conference was The Crew, a new racing IP developed by Ivory Tower with assistance from Ubisoft Reflections.

Ivory Tower is a brand new developer founded by former staff from Eden Games (V-Rally, Test Drive Unlimited), while Ubisoft Reflections has built its reputation creating games like Driver, Destruction Derby and Stuntman; basically, they know their stuff when it comes to racing games. Needless to say, The Crew’s ambition is absolutely huge – just watch the gameplay footage below to see what we mean.

The campaign seamlessly transitions between singleplayer and co-op multiplayer, but the focus is definitely on the latter, summed up perfectly in the game’s tagline; ‘Never drive alone’.

On the surface at least, The Crew looks like it shares some similar ideas to Sony’s own DriveClub, so it’ll be interesting to see how the two games compare in practice.